NOW Venture Studio
✦
BRAND + SPACE + DIGITAL
MID-WEIGHT DESIGNER
⏳ 5 MONTHS
STORY
NOW Venture Studio bridges deep tech ideas and real climate action by acting as a nucleus for early stage founders. It brings together deep nature, deep tech and collective energy, helping raw concepts grow into ventures that create meaningful and measurable impact.
OPPORTUNITY
The studio needed a unified identity that communicates urgency, clarity and purpose while countering perceptions of slow or distant sustainability impact. This opened space to create a system that blends structure with optimism, expressing momentum and the intersection of nature, technology and action.
DESIGN
The design direction balances organic forms with precise structure, taking cues from biophilic shapes and deep tech geometry. A calm palette, modular layouts and clear typographic hierarchy create a system that feels grounded, forward moving and aligned with the studio’s action driven mindset.
IDENTITY
The Bee
The identity takes inspiration from the collective strength of bees, using organic biophilic forms and nature-based greens to express harmony and action.
The forward flow mirrors a bee taking flight, symbolising momentum, collaboration and deep nature-driven impact.
IDENTITY
COLOUR + THEME + ICONS
COLLATERALS
SPACE
The space is envisioned as a nucleus for climate innovation, blending deep nature and deep tech. Inspired by the Green Box concept, it creates an environment that feels focused, immersive and collaborative, supporting founders through exploration, dialogue and hands on problem solving.
MOODBOARDS
USER ACTIVITY MAP + ZONING
SPACE ELEMENTS
SPACE VISUALS
DIGITAL
The digital presence extends the brand’s clarity and momentum through structured layouts, calm colors and precise typography. Information flows with intention, helping founders navigate programs, resources and stories while keeping the experience simple, cohesive and aligned with the studio’s action driven mindset.
